Hooked On Alora is our 5% Pale Ale built around hops that know how to show restraint without disappearing. Citra brings the bright citrus pop and soft tropical notes that feel instantly familiar, while Alora adds a fresher, more nuanced layer — gentle melon, light stone fruit, and a subtle floral lift that keeps the beer juicy without getting loud. It’s a hop combo that delivers saturation and aroma while staying clean and refreshing.
Underneath it all, Conan yeast ties everything together, adding a soft stone-fruit character and rounded mouthfeel that lets us lean into lower ABV without sacrificing the juicy haze we know and love. The result is bright, balanced, and endlessly drinkable — hop-forward without the weight, flavorful without the fatigue. Hooked On Alora is Carton doing what we’ve been focused on lately: keeping the flavor turned up while keeping things light on their feet.